About
Two people. One shared standard.
We're Shannon and Brock. A Kitchener-Waterloo team with complementary skills and a shared belief that small businesses deserve the same quality of web and marketing work as the big ones.
Shannon Powell
Strategy, SEO & Digital Marketing
Shannon doesn't come from marketing. She comes from running businesses.
Over the past 15 years she's scaled a student housing company from 1,000 to over 3,000 rooms, grown into the role of Director of Private Equity Investments overseeing a multi-company portfolio, co-founded a blockchain tech startup, earned an MBA, got her commercial real estate licence, and raised a family. She's worked across fintech, real estate, software, logistics, industrial automation, healthcare, and more.
"I make decisions on data. When the data runs out, I use the pattern recognition I've spent fifteen years building."
She makes decisions on data, she loves numbers, details, and strategies that can actually be measured. She's direct, she doesn't sugarcoat, and she has no interest in work that looks good but doesn't produce results.
"I don't take on clients I can't help. That's not a marketing line, it's just how I operate."
MBA, Quantic · Licensed Realtor, Ontario · University of Guelph, Honours
Brock Beldham
Design, Development & Analytics
Brock studied Visual and Creative Arts at Sheridan before pivoting into Interactive Multimedia. That pivot turned out to be less of a pivot and more of a foundation. The design background now shapes how he builds. He thinks about how things look and how they work at the same time, which isn't as common as it should be.
He's been building for the web professionally since 2011 — starting as a Flash developer, which tells you something about how long he's been at this. Over the past decade he's been the Senior Front-End Developer at Condo Culture, building and managing a portfolio of React and Next.js sites from the ground up.
"I built my first site before Youtube existed. I've experienced every trend that was going to change everything and learned a lot along the way."
At Clementine, Brock leads all web design and development, Google Analytics, and technical implementation. He's the person who makes sure everything actually works the way it's supposed to.
"Most developers are great at building things and terrible at walking you through them. I've always excelled at both."
Visual and Creative Arts, Sheridan · 15 Years Web Development · Google Analytics Certified
Our approach
How we work.
You get both of us.
Not a junior team member, not an account manager, not an automated report. When you email Clementine, Shannon or Brock writes back.
We keep the client list small deliberately.
Every business we work with gets our full attention. We're not trying to build an empire. We're trying to do good work for businesses we believe in.
We'll tell you if we're not the right fit.
We don't take on work we can't do well. If your project isn't the right match, we'll say so and point you in a better direction if we can.
Clementine?
The name is personal. Clementine is built from the names of the three parents we lost: Michelle, Christena, and Leament. Every letter of the word Clementine is hidden inside their names. We started this company to build something meaningful for our family's future, and in memory of theirs. Every client we take on, every website we build, every campaign we run carries that intention with it.
Ready to work together?
Tell us about your business. We'll be straight with you about whether we're the right fit.